Created logo identity and blog for a small vintage clothing
e-shop based off of Austin, TX.

The goal: Create the compelling digital experience that
cements Juicy Couture as a fashion authority.



The opportunity: Juicy Couture is about embracing all
things glamorous, feminine and confident.

Role: Art Direction
Creative Direction: Clayton Crocker, HUGE
Motion: Matt Lawrence, HUGE

The goal: To establish Barneys New York as the global
flagship store by 2012. In the process, the team had to
re-skin the current web presence to give the site a quick
face-lift.





Role: Art Direction
Creative Direction: Clayton Crocker / HUGE

Every metric should drive toward the bottom line,
but the way we get there is very different from online.



The goal was to create personalized platform that learns
and grows with our users,creating a robust Topshop
community of the brand, influencers and consumers.

Role: Art Direction
Creative Direction: Andy Thomas, HUGE