<rss version="2.0"
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<channel>
	<title>S h a p e</title>
	<link>http://www.favoriteshape.com</link>
	<description>S h a p e</description>
	<pubDate>Mon, 09 Jan 2012 01:35:18 +0000</pubDate>
	<generator>http://www.favoriteshape.com</generator>
	<language>en</language>
	
		
	<item>
		<title>Through the looking glass</title>
		<link>http://www.favoriteshape.com/Through-the-looking-glass</link>
		<comments>http://www.favoriteshape.com/following/favoriteshape.com/Through-the-looking-glass</comments>
		<pubDate>Mon, 09 Jan 2012 01:35:18 +0000</pubDate>

		<dc:creator>S h a p e</dc:creator>
		
		<category><![CDATA[identity, logo, blog, fashion, mark, brand]]></category>

		<guid isPermaLink="false">2568629</guid>
		<description>&#60;img src="http://payload13.cargocollective.com/1/3/122804/2568629/ttlg_0000_01_1_905.jpg" border="0" width="905" height="650" width_o="905" height_o="650" src_o="http://payload13.cargocollective.com/1/3/122804/2568629/ttlg_0000_01_1_o.jpg" align="left" /&#62; 

Created logo identity and blog for a small vintage clothing
e-shop based off of Austin, TX.

&#60;img src="http://payload13.cargocollective.com/1/3/122804/2568629/ttlg_0001_02_905.jpg" border="0" width="905" height="650" width_o="905" height_o="650" src_o="http://payload13.cargocollective.com/1/3/122804/2568629/ttlg_0001_02_o.jpg" align="left" /&#62; &#60;img src="http://payload13.cargocollective.com/1/3/122804/2568629/ttlg_0002_03_905.jpg" border="0" width="905" height="650" width_o="905" height_o="650" src_o="http://payload13.cargocollective.com/1/3/122804/2568629/ttlg_0002_03_o.jpg" align="left" /&#62; &#60;img src="http://payload13.cargocollective.com/1/3/122804/2568629/ttlg_0003_04_905.jpg" border="0" width="905" height="650" width_o="905" height_o="650" src_o="http://payload13.cargocollective.com/1/3/122804/2568629/ttlg_0003_04_o.jpg" align="left" /&#62; &#60;img src="http://payload13.cargocollective.com/1/3/122804/2568629/ttlg_0004_05_905.jpg" border="0" width="905" height="650" width_o="905" height_o="650" src_o="http://payload13.cargocollective.com/1/3/122804/2568629/ttlg_0004_05_o.jpg" align="left" /&#62; </description>
		<wfw:commentRss></wfw:commentRss>

	</item>
		
		
	<item>
		<title>Users First</title>
		<link>http://www.favoriteshape.com/Users-First</link>
		<comments>http://www.favoriteshape.com/following/favoriteshape.com/Users-First</comments>
		<pubDate>Tue, 20 Dec 2011 21:15:27 +0000</pubDate>

		<dc:creator>S h a p e</dc:creator>
		
		<category><![CDATA[book, cover, huge, joy, division, users, first, e-commerce, business]]></category>

		<guid isPermaLink="false">2486639</guid>
		<description>Designed book cover concepts for Aaron Shapiro's new
book regarding the user-centric approach to web design.

&#60;img src="http://payload9.cargocollective.com/1/3/122804/2486639/users first_905.jpg" border="0" width="905" height="650" width_o="905" height_o="650" src_o="http://payload9.cargocollective.com/1/3/122804/2486639/users first_o.jpg" align="left" /&#62; &#60;img src="http://payload9.cargocollective.com/1/3/122804/2486639/cover_1_905.jpg" border="0" width="905" height="650" width_o="905" height_o="650" src_o="http://payload9.cargocollective.com/1/3/122804/2486639/cover_1_o.jpg" align="left" /&#62; &#60;img src="http://payload9.cargocollective.com/1/3/122804/2486639/detail_905.jpg" border="0" width="905" height="650" width_o="905" height_o="650" src_o="http://payload9.cargocollective.com/1/3/122804/2486639/detail_o.jpg" align="left" /&#62; 
"Today’s most powerful growth engine is users—people
who interact with a company through digital media and
technology even if they have never spent a dime. Become
indispensable to users and the profits will follow."</description>
		<wfw:commentRss></wfw:commentRss>

	</item>
		
		
	<item>
		<title>X, meet X</title>
		<link>http://www.favoriteshape.com/X-meet-X</link>
		<comments>http://www.favoriteshape.com/following/favoriteshape.com/X-meet-X</comments>
		<pubDate>Mon, 19 Dec 2011 18:33:40 +0000</pubDate>

		<dc:creator>S h a p e</dc:creator>
		
		<category><![CDATA[pitch huge dating]]></category>

		<guid isPermaLink="false">2479988</guid>
		<description>Concept for a dating website  to introduce emotional
connection in how common it is to click with someone,
because it's simply possible to.

&#60;img src="http://payload8.cargocollective.com/1/3/122804/2479988/shape_0021_eh1_905.jpg" border="0" width="905" height="610" width_o="905" height_o="610" src_o="http://payload8.cargocollective.com/1/3/122804/2479988/shape_0021_eh1_o.jpg" align="left" /&#62; &#60;img src="http://payload8.cargocollective.com/1/3/122804/2479988/shape_0022_eh2_905.jpg" border="0" width="905" height="610" width_o="905" height_o="610" src_o="http://payload8.cargocollective.com/1/3/122804/2479988/shape_0022_eh2_o.jpg" align="left" /&#62; &#60;img src="http://payload8.cargocollective.com/1/3/122804/2479988/shape_0023_eh3_905.jpg" border="0" width="905" height="610" width_o="905" height_o="610" src_o="http://payload8.cargocollective.com/1/3/122804/2479988/shape_0023_eh3_o.jpg" align="left" /&#62; &#60;img src="http://payload8.cargocollective.com/1/3/122804/2479988/shape_0024_eh4_905.jpg" border="0" width="905" height="610" width_o="905" height_o="610" src_o="http://payload8.cargocollective.com/1/3/122804/2479988/shape_0024_eh4_o.jpg" align="left" /&#62; &#60;img src="http://payload8.cargocollective.com/1/3/122804/2479988/shape_0025_eh5_905.jpg" border="0" width="905" height="610" width_o="905" height_o="610" src_o="http://payload8.cargocollective.com/1/3/122804/2479988/shape_0025_eh5_o.jpg" align="left" /&#62; </description>
		<wfw:commentRss></wfw:commentRss>

	</item>
		
		
	<item>
		<title>Barneys New York</title>
		<link>http://www.favoriteshape.com/Barneys-New-York</link>
		<comments>http://www.favoriteshape.com/following/favoriteshape.com/Barneys-New-York</comments>
		<pubDate>Mon, 19 Dec 2011 17:13:54 +0000</pubDate>

		<dc:creator>S h a p e</dc:creator>
		
		<category><![CDATA[Barneys fashion ecommerece homepage editorial shape jorge balarezo huge]]></category>

		<guid isPermaLink="false">2479698</guid>
		<description>The goal: To establish Barneys New York as the global
flagship store by 2012. In the process, the team had to 
re-skin the current web presence to give the site a quick
face-lift.
&#60;img src="http://payload8.cargocollective.com/1/3/122804/2479698/inspiration_905.jpg" border="0" width="905" height="700" width_o="905" height_o="700" src_o="http://payload8.cargocollective.com/1/3/122804/2479698/inspiration_o.jpg" align="left" /&#62; 


&#60;img src="http://payload8.cargocollective.com/1/3/122804/2479698/shape_0021_Barneys 1_905.jpg" border="0" width="905" height="610" width_o="905" height_o="610" src_o="http://payload8.cargocollective.com/1/3/122804/2479698/shape_0021_Barneys 1_o.jpg" align="left" /&#62; &#60;img src="http://payload8.cargocollective.com/1/3/122804/2479698/shape_0022_Barneys 2_905.jpg" border="0" width="905" height="610" width_o="905" height_o="610" src_o="http://payload8.cargocollective.com/1/3/122804/2479698/shape_0022_Barneys 2_o.jpg" align="left" /&#62; &#60;img src="http://payload8.cargocollective.com/1/3/122804/2479698/shape_0023_Barneys 3_905.jpg" border="0" width="905" height="610" width_o="905" height_o="610" src_o="http://payload8.cargocollective.com/1/3/122804/2479698/shape_0023_Barneys 3_o.jpg" align="left" /&#62; &#60;img src="http://payload8.cargocollective.com/1/3/122804/2479698/shape_0024_Barneys 4_905.jpg" border="0" width="905" height="610" width_o="905" height_o="610" src_o="http://payload8.cargocollective.com/1/3/122804/2479698/shape_0024_Barneys 4_o.jpg" align="left" /&#62; &#60;img src="http://payload8.cargocollective.com/1/3/122804/2479698/shape_0025_Barneys 5_905.jpg" border="0" width="905" height="610" width_o="905" height_o="610" src_o="http://payload8.cargocollective.com/1/3/122804/2479698/shape_0025_Barneys 5_o.jpg" align="left" /&#62; 

Role: Art Direction
Creative Direction: Clayton Crocker / HUGE</description>
		<wfw:commentRss></wfw:commentRss>

	</item>
		
		
	<item>
		<title>Stella / The Pursuit of Beauty</title>
		<link>http://www.favoriteshape.com/Stella-The-Pursuit-of-Beauty</link>
		<comments>http://www.favoriteshape.com/following/favoriteshape.com/Stella-The-Pursuit-of-Beauty</comments>
		<pubDate>Sun, 18 Dec 2011 19:33:16 +0000</pubDate>

		<dc:creator>S h a p e</dc:creator>
		
		<category><![CDATA[stella,artois,huge,pitch,beer,culture,film,beauty,pursuit]]></category>

		<guid isPermaLink="false">2475971</guid>
		<description>The goal: Establish Stella Artois as the most digitally
engaging beer brand in the US market. The idea: Establish 
Stella Artois as the most digitally engaging beer brand by 
inspiring creators, curators, and consumers in their own 
personal pursuit of the beautiful life.

&#60;img src="http://payload8.cargocollective.com/1/3/122804/2475971/Stella_0021_Stella 1_905.jpg" border="0" width="905" height="610" width_o="905" height_o="610" src_o="http://payload8.cargocollective.com/1/3/122804/2475971/Stella_0021_Stella 1_o.jpg" align="left" /&#62; &#60;img src="http://payload8.cargocollective.com/1/3/122804/2475971/Stella_0022_Stella 2_905.jpg" border="0" width="905" height="610" width_o="905" height_o="610" src_o="http://payload8.cargocollective.com/1/3/122804/2475971/Stella_0022_Stella 2_o.jpg" align="left" /&#62; &#60;img src="http://payload8.cargocollective.com/1/3/122804/2475971/Stella_0023_Stella 3_905.jpg" border="0" width="905" height="610" width_o="905" height_o="610" src_o="http://payload8.cargocollective.com/1/3/122804/2475971/Stella_0023_Stella 3_o.jpg" align="left" /&#62; &#60;img src="http://payload8.cargocollective.com/1/3/122804/2475971/Stella_0024_Stella 4_905.jpg" border="0" width="905" height="610" width_o="905" height_o="610" src_o="http://payload8.cargocollective.com/1/3/122804/2475971/Stella_0024_Stella 4_o.jpg" align="left" /&#62; &#60;img src="http://payload8.cargocollective.com/1/3/122804/2475971/Stella_0025_Stella 5_905.jpg" border="0" width="905" height="610" width_o="905" height_o="610" src_o="http://payload8.cargocollective.com/1/3/122804/2475971/Stella_0025_Stella 5_o.jpg" align="left" /&#62; &#60;img src="http://payload8.cargocollective.com/1/3/122804/2475971/Stella_0026_Stella 6_905.jpg" border="0" width="905" height="610" width_o="905" height_o="610" src_o="http://payload8.cargocollective.com/1/3/122804/2475971/Stella_0026_Stella 6_o.jpg" align="left" /&#62; &#60;img src="http://payload8.cargocollective.com/1/3/122804/2475971/Stella_0027_Stella 7_905.jpg" border="0" width="905" height="610" width_o="905" height_o="610" src_o="http://payload8.cargocollective.com/1/3/122804/2475971/Stella_0027_Stella 7_o.jpg" align="left" /&#62; &#60;img src="http://payload8.cargocollective.com/1/3/122804/2475971/Stella_0028_Stella 8_905.jpg" border="0" width="905" height="610" width_o="905" height_o="610" src_o="http://payload8.cargocollective.com/1/3/122804/2475971/Stella_0028_Stella 8_o.jpg" align="left" /&#62; &#60;img src="http://payload8.cargocollective.com/1/3/122804/2475971/Stella_0029_Stella 9_905.jpg" border="0" width="905" height="610" width_o="905" height_o="610" src_o="http://payload8.cargocollective.com/1/3/122804/2475971/Stella_0029_Stella 9_o.jpg" align="left" /&#62; &#60;img src="http://payload8.cargocollective.com/1/3/122804/2475971/Stella_0030_Stella 10_905.jpg" border="0" width="905" height="610" width_o="905" height_o="610" src_o="http://payload8.cargocollective.com/1/3/122804/2475971/Stella_0030_Stella 10_o.jpg" align="left" /&#62; 

Role: Art Direction
Creative Direction: Clayton Crocker
Copy: Dave Fredette
</description>
		<wfw:commentRss></wfw:commentRss>

	</item>
		
		
	<item>
		<title>Juicy Couture</title>
		<link>http://www.favoriteshape.com/Juicy-Couture</link>
		<comments>http://www.favoriteshape.com/following/favoriteshape.com/Juicy-Couture</comments>
		<pubDate>Sun, 18 Dec 2011 00:16:30 +0000</pubDate>

		<dc:creator>S h a p e</dc:creator>
		
		<category><![CDATA[juicy couture, pitch, homepage, balloons, fashion, editorial, tumblr]]></category>

		<guid isPermaLink="false">2473927</guid>
		<description>The goal: Create the compelling digital experience that 
cements Juicy Couture as a fashion authority.

&#60;img src="http://payload8.cargocollective.com/1/3/122804/2473927/Juicy_0013_Juicy 1_905.jpg" border="0" width="905" height="610" width_o="905" height_o="610" src_o="http://payload8.cargocollective.com/1/3/122804/2473927/Juicy_0013_Juicy 1_o.jpg" align="left" /&#62; &#60;img src="http://payload8.cargocollective.com/1/3/122804/2473927/Juicy_0014_Juicy 2_905.jpg" border="0" width="905" height="610" width_o="905" height_o="610" src_o="http://payload8.cargocollective.com/1/3/122804/2473927/Juicy_0014_Juicy 2_o.jpg" align="left" /&#62; &#60;img src="http://payload8.cargocollective.com/1/3/122804/2473927/Juicy_0015_Juicy 3_905.jpg" border="0" width="905" height="610" width_o="905" height_o="610" src_o="http://payload8.cargocollective.com/1/3/122804/2473927/Juicy_0015_Juicy 3_o.jpg" align="left" /&#62; &#60;img src="http://payload8.cargocollective.com/1/3/122804/2473927/Juicy_0016_Juicy 4_905.jpg" border="0" width="905" height="610" width_o="905" height_o="610" src_o="http://payload8.cargocollective.com/1/3/122804/2473927/Juicy_0016_Juicy 4_o.jpg" align="left" /&#62; &#60;img src="http://payload8.cargocollective.com/1/3/122804/2473927/Juicy_0017_Juicy 5_905.jpg" border="0" width="905" height="610" width_o="905" height_o="610" src_o="http://payload8.cargocollective.com/1/3/122804/2473927/Juicy_0017_Juicy 5_o.jpg" align="left" /&#62; &#60;img src="http://payload8.cargocollective.com/1/3/122804/2473927/Juicy_0018_juicy 6_905.jpg" border="0" width="905" height="610" width_o="905" height_o="610" src_o="http://payload8.cargocollective.com/1/3/122804/2473927/Juicy_0018_juicy 6_o.jpg" align="left" /&#62; &#60;img src="http://payload8.cargocollective.com/1/3/122804/2473927/Juicy_0019_Juicy 7_905.jpg" border="0" width="905" height="610" width_o="905" height_o="610" src_o="http://payload8.cargocollective.com/1/3/122804/2473927/Juicy_0019_Juicy 7_o.jpg" align="left" /&#62; &#60;img src="http://payload8.cargocollective.com/1/3/122804/2473927/Juicy_0020_Juicy 8_905.jpg" border="0" width="905" height="610" width_o="905" height_o="610" src_o="http://payload8.cargocollective.com/1/3/122804/2473927/Juicy_0020_Juicy 8_o.jpg" align="left" /&#62; 

The opportunity: Juicy Couture is about embracing all 
things glamorous, feminine and confident.



Role: Art Direction
Creative Direction: Clayton Crocker, HUGE
Motion: Matt Lawrence, HUGE

</description>
		<wfw:commentRss></wfw:commentRss>

	</item>
		
		
	<item>
		<title>Amex / Member Because</title>
		<link>http://www.favoriteshape.com/Amex-Member-Because</link>
		<comments>http://www.favoriteshape.com/following/favoriteshape.com/Amex-Member-Because</comments>
		<pubDate>Sat, 17 Dec 2011 23:26:01 +0000</pubDate>

		<dc:creator>S h a p e</dc:creator>
		
		<category><![CDATA[amex web vision moodboard]]></category>

		<guid isPermaLink="false">2473766</guid>
		<description>Designed the vision for American Express
online in the next year and for the future.

&#60;img src="http://payload8.cargocollective.com/1/3/122804/2473766/Amex moods_0009_Amex a_905.jpg" border="0" width="905" height="610" width_o="905" height_o="610" src_o="http://payload8.cargocollective.com/1/3/122804/2473766/Amex moods_0009_Amex a_o.jpg" align="left" /&#62; &#60;img src="http://payload8.cargocollective.com/1/3/122804/2473766/Amex moods_0010_Amex b_905.jpg" border="0" width="905" height="610" width_o="905" height_o="610" src_o="http://payload8.cargocollective.com/1/3/122804/2473766/Amex moods_0010_Amex b_o.jpg" align="left" /&#62; &#60;img src="http://payload8.cargocollective.com/1/3/122804/2473766/Amex moods_0011_Amex c_905.jpg" border="0" width="905" height="610" width_o="905" height_o="610" src_o="http://payload8.cargocollective.com/1/3/122804/2473766/Amex moods_0011_Amex c_o.jpg" align="left" /&#62; &#60;img src="http://payload8.cargocollective.com/1/3/122804/2473766/Amex moods_0012_Amex d_905.jpg" border="0" width="905" height="610" width_o="905" height_o="610" src_o="http://payload8.cargocollective.com/1/3/122804/2473766/Amex moods_0012_Amex d_o.jpg" align="left" /&#62; 


Role: Art Direction
Creative Direction: Allen Orr, Joe Stewart, HUGE

&#60;img src="http://payload8.cargocollective.com/1/3/122804/2473766/Amex_0005_Amex Home_905.jpg" border="0" width="905" height="610" width_o="905" height_o="610" src_o="http://payload8.cargocollective.com/1/3/122804/2473766/Amex_0005_Amex Home_o.jpg" align="left" /&#62; &#60;img src="http://payload8.cargocollective.com/1/3/122804/2473766/Amex_0006_Amex 1_905.jpg" border="0" width="905" height="610" width_o="905" height_o="610" src_o="http://payload8.cargocollective.com/1/3/122804/2473766/Amex_0006_Amex 1_o.jpg" align="left" /&#62; &#60;img src="http://payload8.cargocollective.com/1/3/122804/2473766/Amex_0007_Amex 2_905.jpg" border="0" width="905" height="610" width_o="905" height_o="610" src_o="http://payload8.cargocollective.com/1/3/122804/2473766/Amex_0007_Amex 2_o.jpg" align="left" /&#62; &#60;img src="http://payload8.cargocollective.com/1/3/122804/2473766/Amex_0008_Amex 3_905.jpg" border="0" width="905" height="610" width_o="905" height_o="610" src_o="http://payload8.cargocollective.com/1/3/122804/2473766/Amex_0008_Amex 3_o.jpg" align="left" /&#62; </description>
		<wfw:commentRss></wfw:commentRss>

	</item>
		
		
	<item>
		<title>Topshop Mobile Pitch / "Falling in love again"</title>
		<link>http://www.favoriteshape.com/Topshop-Mobile-Pitch-Falling-in-love-again</link>
		<comments>http://www.favoriteshape.com/following/favoriteshape.com/Topshop-Mobile-Pitch-Falling-in-love-again</comments>
		<pubDate>Sat, 17 Dec 2011 23:01:31 +0000</pubDate>

		<dc:creator>S h a p e</dc:creator>
		
		<category><![CDATA[topshop, mobile, ipad, iphone, fashion, editorial, ecommerce]]></category>

		<guid isPermaLink="false">2473691</guid>
		<description>Every metric should drive toward the bottom line,
but the way we get there is very different from online. 

&#60;img src="http://payload8.cargocollective.com/1/3/122804/2473691/topshop ipad_0000_home_905.jpg" border="0" width="905" height="600" width_o="905" height_o="600" src_o="http://payload8.cargocollective.com/1/3/122804/2473691/topshop ipad_0000_home_o.jpg" align="left" /&#62; &#60;img src="http://payload8.cargocollective.com/1/3/122804/2473691/topshop ipad_0001_sylecast1_905.jpg" border="0" width="905" height="600" width_o="905" height_o="600" src_o="http://payload8.cargocollective.com/1/3/122804/2473691/topshop ipad_0001_sylecast1_o.jpg" align="left" /&#62; &#60;img src="http://payload8.cargocollective.com/1/3/122804/2473691/topshop ipad_0002_stkecast 2_905.jpg" border="0" width="905" height="600" width_o="905" height_o="600" src_o="http://payload8.cargocollective.com/1/3/122804/2473691/topshop ipad_0002_stkecast 2_o.jpg" align="left" /&#62; &#60;img src="http://payload8.cargocollective.com/1/3/122804/2473691/topshop ipad_0003_directory 1_905.jpg" border="0" width="905" height="600" width_o="905" height_o="600" src_o="http://payload8.cargocollective.com/1/3/122804/2473691/topshop ipad_0003_directory 1_o.jpg" align="left" /&#62; &#60;img src="http://payload8.cargocollective.com/1/3/122804/2473691/topshop ipad_0004_directory 2_905.jpg" border="0" width="905" height="600" width_o="905" height_o="600" src_o="http://payload8.cargocollective.com/1/3/122804/2473691/topshop ipad_0004_directory 2_o.jpg" align="left" /&#62; &#60;img src="http://payload8.cargocollective.com/1/3/122804/2473691/topshop ipad_0005_stylegeist 1_905.jpg" border="0" width="905" height="600" width_o="905" height_o="600" src_o="http://payload8.cargocollective.com/1/3/122804/2473691/topshop ipad_0005_stylegeist 1_o.jpg" align="left" /&#62; &#60;img src="http://payload8.cargocollective.com/1/3/122804/2473691/topshop ipad_0006_stylegeist2_905.jpg" border="0" width="905" height="600" width_o="905" height_o="600" src_o="http://payload8.cargocollective.com/1/3/122804/2473691/topshop ipad_0006_stylegeist2_o.jpg" align="left" /&#62; &#60;img src="http://payload8.cargocollective.com/1/3/122804/2473691/topshop ipad_0007_stylegeist 3_905.jpg" border="0" width="905" height="600" width_o="905" height_o="600" src_o="http://payload8.cargocollective.com/1/3/122804/2473691/topshop ipad_0007_stylegeist 3_o.jpg" align="left" /&#62; 

The goal was to create  personalized platform that learns 
and grows with our users,creating a robust Topshop 
community of the brand, influencers and consumers.

Role: Art Direction
Creative Direction: Andy Thomas, HUGE

&#60;img src="http://payload8.cargocollective.com/1/3/122804/2473691/topshop iphone_0000_0_905.jpg" border="0" width="905" height="600" width_o="905" height_o="600" src_o="http://payload8.cargocollective.com/1/3/122804/2473691/topshop iphone_0000_0_o.jpg" align="left" /&#62; &#60;img src="http://payload8.cargocollective.com/1/3/122804/2473691/topshop iphone_0001_1_905.jpg" border="0" width="905" height="600" width_o="905" height_o="600" src_o="http://payload8.cargocollective.com/1/3/122804/2473691/topshop iphone_0001_1_o.jpg" align="left" /&#62; &#60;img src="http://payload8.cargocollective.com/1/3/122804/2473691/topshop iphone_0002_2_905.jpg" border="0" width="905" height="600" width_o="905" height_o="600" src_o="http://payload8.cargocollective.com/1/3/122804/2473691/topshop iphone_0002_2_o.jpg" align="left" /&#62; &#60;img src="http://payload8.cargocollective.com/1/3/122804/2473691/topshop iphone_0003_3_905.jpg" border="0" width="905" height="600" width_o="905" height_o="600" src_o="http://payload8.cargocollective.com/1/3/122804/2473691/topshop iphone_0003_3_o.jpg" align="left" /&#62; &#60;img src="http://payload8.cargocollective.com/1/3/122804/2473691/topshop iphone_0004_4_905.jpg" border="0" width="905" height="600" width_o="905" height_o="600" src_o="http://payload8.cargocollective.com/1/3/122804/2473691/topshop iphone_0004_4_o.jpg" align="left" /&#62; </description>
		<wfw:commentRss></wfw:commentRss>

	</item>
		
		
	<item>
		<title>Sony make.believe</title>
		<link>http://www.favoriteshape.com/Sony-make-believe</link>
		<comments>http://www.favoriteshape.com/following/favoriteshape.com/Sony-make-believe</comments>
		<pubDate>Sat, 17 Dec 2011 20:30:32 +0000</pubDate>

		<dc:creator>S h a p e</dc:creator>
		
		<category><![CDATA[sony, make.believe, smart ar, billboard]]></category>

		<guid isPermaLink="false">2473183</guid>
		<description>&#60;img src="http://payload8.cargocollective.com/1/3/122804/2473183/Sony_AR01_Ads_mag 2_905.jpg" border="0" width="905" height="562" width_o="905" height_o="562" src_o="http://payload8.cargocollective.com/1/3/122804/2473183/Sony_AR01_Ads_mag 2_o.jpg" align="left" /&#62; &#60;img src="http://payload8.cargocollective.com/1/3/122804/2473183/Sony_AR01_Ads_bus_905.jpg" border="0" width="905" height="563" width_o="905" height_o="563" src_o="http://payload8.cargocollective.com/1/3/122804/2473183/Sony_AR01_Ads_bus_o.jpg" align="left" /&#62; &#60;img src="http://payload8.cargocollective.com/1/3/122804/2473183/Sony_AR01_Ads_bboard1 2_905.jpg" border="0" width="905" height="563" width_o="905" height_o="563" src_o="http://payload8.cargocollective.com/1/3/122804/2473183/Sony_AR01_Ads_bboard1 2_o.jpg" align="left" /&#62; &#60;img src="http://payload8.cargocollective.com/1/3/122804/2473183/Sony_AR01_Ads_bboard2_905.jpg" border="0" width="905" height="563" width_o="905" height_o="563" src_o="http://payload8.cargocollective.com/1/3/122804/2473183/Sony_AR01_Ads_bboard2_o.jpg" align="left" /&#62;  

The goal: Reawaken fascination with Sony innovation, and demonstrate entertaining applications of Sony technology.
The idea: Use Sony content to make Sony innovation stories more awesome.  

Role: Art Direction
Creative Direction: Joe Stewart, Andrew Kessler



&#60;img src="http://payload8.cargocollective.com/1/3/122804/2473183/SHAPE_0000_Sony 1_905.jpg" border="0" width="905" height="610" width_o="905" height_o="610" src_o="http://payload8.cargocollective.com/1/3/122804/2473183/SHAPE_0000_Sony 1_o.jpg" align="left" /&#62; &#60;img src="http://payload8.cargocollective.com/1/3/122804/2473183/SHAPE_0001_Sony 2_905.jpg" border="0" width="905" height="610" width_o="905" height_o="610" src_o="http://payload8.cargocollective.com/1/3/122804/2473183/SHAPE_0001_Sony 2_o.jpg" align="left" /&#62; &#60;img src="http://payload8.cargocollective.com/1/3/122804/2473183/SHAPE_0002_Sony 3_905.jpg" border="0" width="905" height="610" width_o="905" height_o="610" src_o="http://payload8.cargocollective.com/1/3/122804/2473183/SHAPE_0002_Sony 3_o.jpg" align="left" /&#62; &#60;img src="http://payload8.cargocollective.com/1/3/122804/2473183/SHAPE_0004_Sony 5_905.jpg" border="0" width="905" height="610" width_o="905" height_o="610" src_o="http://payload8.cargocollective.com/1/3/122804/2473183/SHAPE_0004_Sony 5_o.jpg" align="left" /&#62; </description>
		<wfw:commentRss></wfw:commentRss>

	</item>
		
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